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Successful Mama Fresh Launch Event

By Laura Davis | Wed May 14 2014
The RENEW and Mama Fresh teams hosted a successful launch of Mama Fresh & the Teff Chef in Washington, D.C. last week. The owners of Mama Fresh, husband and wife team Hailu and Konjit, traveled from Ethiopia to help prepare and serve an estimated 3,000 people at the Ethiopian Embassy as part of Washington D.C.'s Passport D.C. event. Other participants included Ethiopian Airways and Soom Foods, a company producing tahini from Humera sesame.
The event was a huge success to unveil the new Mama Fresh brand and website (www.mama-fresh.com). A number of investors attended the event and then went on a tour of the city to meet with MFTC's customers and hand out free samples and marketing materials. The night ended with an event for investors, other stakeholders, and store owners at a local Ethiopian restaurant.
Renew Capital is an Africa-focused impact investment firm that backs innovative companies with high-growth potential. Renew Capital manages investments made on behalf of the Renew Capital Angels, a global network of angel investors, foundations and family offices who seek financial returns and sustainable social impact. For the latest on investing in Africa, subscribe and follow us at our social links below.

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